Recently I went down to try our local bowling green at the Woolwich and Plumstead Bowling club as part of their early season free bowling offer. The free games lasted for two weeks, and to bowl from this point on, one would have to join the club (£55 in the first year, £110 thereafter), with matches at weekends and open sessions in the week.
The idea of inviting people in for a try was to reach out to potential members, and during my go I felt very comfortable and welcome, and could easily imagine myself playing bowls to unwind after a long day.
The only downside from my point of view was the dress-code…but apart from that, £55 to be able to bowl any day of the week seems very reasonable.